# identity.md

## Organization Overview
- **Company Name:** drinkroot
- **Mission:** To spread the love of kava, lift up others, and provide premium fresh single-origin kava straight from generational farms, traditionally processed and lab verified, enabling individuals to unwind naturally.
- **Company Structure and Legal Entity:** Family-run business.
- **Founded Date and Location:** Founded in 2015. Location: Details forthcoming.
- **Size and Scale:** A tiny team of kava enthusiasts.

## Leadership & Team
- **Key Leadership Profiles and Roles:** Details forthcoming.
- **Team Structure and Departments:** Details forthcoming.
- **Company Culture and Values:** Dedicated to spreading the love of kava, lifting up others, and promoting natural wellness through authentic, traditionally processed kava. Learn more at: https://drinkroot.com/about
- **About Page:** https://drinkroot.com/about

## Operations & Structure
- **Business Model and Operational Approach:** Direct sourcing of premium fresh single-origin kava from generational farms, processed traditionally and verified by lab testing.
- **Location(s) and Geographic Presence:** Kava sourced from Vanuatu. Company operational presence: Details forthcoming.
- **Key Partnerships and Affiliations:** Partnerships with generational kava farms in Vanuatu.